the euro initiative
the foundation of Youth ★ United’s vision is supporting good causes we believe have a positive impact on human lives and mother earth.
our opinion-wear apparel enables people to wear their opinion and present it in their day-to-day lives. good will and cool messages alone won’t change much though, we are aware of that. but money can – which is exactly why we want to do more than just spread the word.
while we try to hold up our brand's values as high as we can by producing our organic apparel ecologically and socially responsible in Portugal, we think we can do more.
so we decided to take a few € off every hoodie and give it to charitable organizations. the amounts are currently rather symbolic – as of now we simply can’t afford any more to still be able to stay in business.
however, our goal is to increase the share we give to charities in the future.
our idea is supporting multiple good causes which go hand in hand with our „opinion“ hoodies. every "opinion" is supposed to have one charity project the 1euro goes to.
to be able to help at the right place, at the right time, we work together with HEIMATSTERN e.V., a munich-based public charity fighting against injustice all over the world and helping people in need, regardless of origin, religion or gender. HEIMATSTERN is a fully transparent organization where all proceedings directly benefit charitable projects in Munich, Europe and Africa.
once again, we want to thank our friends at HEIMATSTERN to fight so hard for people’s rights. their work should be an inspiration for all our daily lives to do good.